Aishwarya Rai Bachchan is a clothes horse. The former Miss World has been setting trends since the start of her career in Bollywood. 

Even her detractors agree that though she was at the receiving end of some nasty barbs for her wardrobe blunders when she appeared on the red carpet at Cannes Film Festival, her fan following remains intact. And she has had Indian women across the globe borrowing styles from her personal and film wardrobes. 

Taking this aspect into account, film-maker Vipul Shah has given Aishwarya an extensive fashion line in his film Action Replayy which releases this Friday. Says Vipul, "When you define beauty, the first name that comes to mind is that of Aishwarya. She looks equally stunning in western and traditional outfits.'' The film-maker says his cool romantic comedy, set in 70s offered him scope to dress his leading lady in a variety of styles. 

Manish Malhotra actually spent months studying the various retro/contemporary designs to give Aishwarya the perfect look for the various situations in Action Replayy. And it now turns out that Ash's wardrobe in the film has become the talking point. 

Vipul says, "There will be many women across the globe who will want to ape her style. Not only is she looking hip and cool in the western outfits, even her look in the Holi song is stunning." 

Aishwarya has been getting compliments galore for her bright yellow dress in the song Nakhre. The song Nakhre captures the essence of this romantic comedy. And it was felt that a bright colour would suit the robust mood of the song. In other words, a lot of thought has gone into the dress code. 

Chaan Ke Mohalla, the holi song in Action Replayy, where Aishwarya is wearing a traditional salwar-kurta, is set in the 70s and it's the first time when Aditya Roy Kapur sees her. Incidentally a Holi song is a must with Vipul. His films Waqt — The Race Against Times, Namastey London, Singh is Kingg and now Action Replayy, all have a Holi song sequence.